Client

Balance Skin

Year

2026

Cover
Cover

Balance Skin

Social Media Campaign

3D Motion Designer
about

For Balance Skin, I created a series of 3D social media ads that stayed consistent with the brand’s visual identity while finding playful, creative ways to communicate each product’s function and benefits. Through product-focused animation, materials, movement, and visual metaphors, I transformed skincare information into engaging content designed for social platforms.

For Balance Skin, I created a series of 3D social media ads that stayed consistent with the brand’s visual identity while finding playful, creative ways to communicate each product’s function and benefits. Through product-focused animation, materials, movement, and visual metaphors, I transformed skincare information into engaging content designed for social platforms.

Style Frames

I developed the style frames in Illustrator and then brought them into Photoshop for color correction. Once I was happy with how everything looked and felt more like a whimsical journey, I started thinking about how to create the transitions I had in mind. I realized that to really show that sense of traveling, I needed dynamic camera movement. That’s when I decided the best way to approach it was by turning the style frames into a 3D animation. The next step was to figure out how to match or even better the looks I had produced in 2D Into 3D.


Process


Process